LIN TV’s mission is to use the power of its television, digital and online media platforms to inform, inspire and entertain viewers in the diverse communities it serves.
LIN TV’s primary focus is success over the long term. The Company seeks to have the largest local television presence in each of its markets. LIN TV is dedicated to serving the public interest and building value for its shareholders by leveraging each station’s trusted talent, news and promotional engines to lead the industry in the convergence of local broadcast television and digital innovations.
LIN TV realizes its mission and vision while being guided by these core values:
Provide shareholders with a superior return on investment
Articulate a clear and sound strategy
Respect and trust peers
Build a culture that embraces the new digital environment
Recognize outstanding performers who exceed expectations
Embrace a variety of skills, talents and ideas
Encourage innovation and entrepreneurial style
Set standards for integrity, character, honesty and fairness
Service customers beyond their expectations
Deliver broadcasts with excellence, quality and accuracy
Explore and embrace change in the marketplace
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